Use of ABSA's Name or Logo on Promotional Materials?
ABSA is frequently asked by industry for permission to use the ABSA logo in various forms of advertising including brochures, websites, and signs.
The ABSA logo is a registered trademark and cannot be used without ABSA’s permission. In order to avoid misleading the public regarding any hint of affiliation, partnership or endorsement, ABSA does not allow its logo to be used by anyone other than ABSA.
As ABSA is a jurisdictional authority, not only must we be completely independent of all persons and companies that deal with us under the Safety Codes Act, but we must be perceived by all observers as being independent.
Additionally, companies may not use words indicating a special relationship to ABSA. An organization that holds a valid certificate of authorization issued by ABSA may use the wording “Certificate of Authorization issued by ABSA” however words like “ABSA certified” are misleading and are not permitted.